Marketing management for the service industry Lab Report - 1

Marketing management for the service industry - Lab Report Example As a result of its success especially in providing quality services in an environmental friendly manner, in addition its marketing strategy, a case study on the company is going to be analyzed, researched. An analysis will be offered in relations to the company’s services and marketing strategy. Banyan Tree Resorts (BTR) currently offers a wide array of facilities and services that can constitute to a luxury resort experience. This is much so when related to the prices they are offering and the type of market or clients that are targeted and access services. A luxurious resort experience contains a number of things ranging from the type of services, the quality of services, the price offered, type and quality of facilities available among others. In relation to this, the following discussions identifies the services and facilities at BTR and provides the justifications for the reasons why the two (services and facilities) constitute to a luxurious resort experience. The BTR resorts around Asia offer a variety of facilities that enhance the experience of clients to a whole new level. First and Foremost, the resort’s units are mostly constructed on natural environments that involve making minor adjustments such as including a few added artificial features or removing a few natural features. This is, when the units are constructed, it involves removing a few of natural aspects that might not provide a comfortable experience and at the same time, add a few artificial aspects such as electricity lighting among others. This in addition with the use of local furnishings created from local materials constitutes to a natural, peaceful, relaxing and enjoyable experience. The location and construction of the resort units is usually one of the key contributing factors of a luxurious resort experience that most hotels in crowded and noisy cities are unable to provide. This feature is in line with the company’s vision and mission of providing c lients with an

Philosophy Midterm Essay Example | Topics and Well Written Essays - 1000 words

Philosophy Midterm - Essay Example Deductive reasoning? (a) A deductive argument will claim to support the truth of the conclusion. It takes general facts and uses them to make specific claims. An inductive argument will use reasoning gathered from particular facts to come to the conclusion. (q) What is epistemology? (a) It is the study of the nature of knowledge. It is concerned with how knowledge is acquired and how it is justified. (q) What is Descartes’ cogito argument? (a) Cogito ergo sum—I think therefore I am. The cogito states because we think, we know that we exist, and that is the one thing that we are unable to doubt. (q) Purpose of evil demon? (a) The evil demon as a thought experiment is used to get to the cogito. Because we cannot prove that some evil demon exists that is tricking us into making us think that reality is in some way different than how it actually is, we do no know whether anything beyond ourselves or beyond our minds is actually true. (q) a prioro vs. a posteriori? (a) These are two different ways in which to justify claims. A priori uses reasoning and logical evidence , and a posteriori uses experience and empirical evidence. (q) Paley’s watchmaker argument? (a) Paley’s watchmaker argument is an argument for the proof of the existence of God from design. If we see something such as a watch, which has many intricate parts and which has obviously been designed, then we should be able to identify other objects which have also been designed. Paley states the human eye has many intricate parts that fit together and therefore should be considered to be designed, thus requiring a God-figure to serve as the designer of the eye. (q) Cosmological proof of God’s existence? (a) This argument states that there needed to be an original cause, that matter cannot create itself, that energy cannot create itself, and that there necessarily needs to be an original cause, an original

Critical Book Review Essay Example | Topics and Well Written Essays - 1500 words

Critical Book Review - Essay Example This essay presents a critical review of Many Lives, Many Masters in order to investigate the area of reincarnation as explored by Dr. Weiss through his session with his patient Catharine. The covers some of the proofs presented by doctor Weiss in order to confirm his changed beliefs on reincarnation followed by an analysis of both the strengths and weaknesses of the authors argument before making suggestions on future investigations into the area and ending with a brief conclusion. This book by Weiss (1988) shades more light in the area that has garnered widespread discussion thorough his sessions with a 27 year old Catherine during the 1980 as he seeks assist her overcome her deep-seated anxiety, panic attacks and phobias. As a graduate from the Yale University School of Medicine where he also went through his residency in psychiatry in addition to serving as Chairman of Psychiatry at the Mount Sinai Medical Center in Miami, Dr. Weiss is a psychiatrist trained in the scientific met hods of dealing with psychological problems that his patients present during his sessions. Therefore, based on his original training as a psychiatrist doctor Weiss had always followed the conservative paths of his profession and was a skeptic when it came to exploring other methods of psychological healing but that was prior to meeting Catharine who changed his views on reincarnation of the human soul. The sessions between Dr Weiss and Catharine lasts for over 18 months where the doctor applies conventional techniques to cure her problems without success. However, doctor Weiss attempts a series of hypnotic trance states on Catherine; she begins recalling past life memories that could be attributed to be the factors causing her symptoms which effectively lead to her cure within a few months. At the initial stages of the hypnosis, Catharine doubted the ability of the technique to dig out the answers she was searching for given that she did not believe in reincarnation but after a numb er of such sessions, Catharine realized she acted as a medium for secrets of life and death from spirits that had evolved over many lives and could not only talk about Catharine’s past lives but also about her doctor’s life. Dr. Weiss uses his sessions with Catharine to reveal how much he learned about life and the nature of human soul which is able to live after death of the body. Through Catherine's disclosures under hypnosis, the doctor reveals incidents that occurred in some of the 86 lives Catharine had lived on earth as a unique soul that was born across different times and places where she confers with masters that helped her to see the lesson learned from the life just lived. Catharine’s revelations are guided by the masters who according to what Weiss (1988) presents are the sages at the highest plane spiritual evolution and are capable of offering lasting wisdom teachings that extend back into all the history of humanity and traditional cultures. The m asters state the purpose of living, according to Catharine’s revelation as being to learn and grow through seeing the spark of God in others and ourselves as the guiding principle for the survival of the soul and continued cycle

Kelly's Contract Essay Example | Topics and Well Written Essays - 1500 words

Kelly's Contract - Essay Example l contain a definitive promise providing the other party with an unambiguous option to accept or decline the offer.1 An offer constitutes the starting point of a contract and must be stated with clarity. In other words the person receiving the offer must be able to determine from the offer exactly what it is that is being offered as well as the terms of the offer.2 Kelly’s offer is for the sale of two black limousines for the 15,000 pounds. Kelly’s offer is in the form of an advertisement and typically an advertisement is treated as an â€Å"invitation to treat†particularly since it usually lacks specificity. This is usually the case in advertisements for the sale of goods.3 In Carlill v Carbolic Smoke Ball Co Ltd (1893) 1 QB 256 however, it was held that if an advertisement was presented with sufficient clarity it could constitute a valid offer.4 Once an offer with sufficient specificity to purchase the advertised goods is made and that offer is accepted by the vendor it is possible for a legally binding contract to be formed.5 Based on these rulings Kelly’s advertisement constitutes a valid offer, acceptance of which is capable of forming a legally binding contract. The offer made to Sarah via email for the sale of the two limousines is also a valid offer. However, Sarah’s response is problematic for Sarah since it did not mirror the actual offer and by implication represented a counter-offer. Sarah’s insistence that the limousines be sprayed white functions as a rejection of Kelly’s offer. A counter-offer is made when new terms are injected and are required to be accepted.6 Sarah’s counter-offer was made via email. In circumstances where communication of an acceptance is made via an instantaneous method such as an email, the offer is effective at the time of remittance.7 It is not certain that Kelly received the email, but even if she did not receive the email it will not negate communication of the counter-offer. Kelly is deemed to have

Criminal Justice and Policing Essay Example | Topics and Well Written Essays - 500 words

Criminal Justice and Policing - Essay Example you are a police officer from another state) or the police department’s off-duty powers of arrest policy, you may be permitted by law to conduct an arrest or not. As an officer of the law you will be obligated to follow the due process of the law. However before you make the actions specified above, you will need to first talk to your friend, telling him your concern and finding out whether he was privy to the cocaine snorting by his other friends. You should make it clear to him the consequences of cocaine possession and use with regards to the law. In reality, though, you will probably find cause to disassociate him from culpability. The issue raised here is a moral problem because it involves a difference of belief. Coleman (2004) says that the issue of police accepting small gifts has long been a source of contention the fear being that it could influence an officer’s judgment while dispensing his/her duties. The moral question here is whether gratuities affect an officer’s decision making or not. There is no policy or law that governs this issue and professional discretion has been used to determine which gifts an officer could accept and which ones he/she should not accept. It is this professional discretion that Kania (2004) refers to as a slippery slope. Kania (2004) further states that though the fruit basket for your family, Christmas card, and $30 gift certificate could be innocent with no expectations attached to them nevertheless they would increase bias to the officer. The rationale behind my action here would be that any officer who receives a gift would be inclined to spend more time on the merchant’s premises thereby providing the merchant a few extra minutes of private security. This would cause an imbalance in provision of services to the community which does not appeal to the professionalism required from a police officer. Moreover, in a perfect world, which is what we are striving for, there would

England's Policy of Transportation Essay Example | Topics and Well Written Essays - 1250 words

England's Policy of Transportation - Essay Example The rebellion in the colonies had made it impossible to use them as a penal colony and in 1788 England began to transport mass numbers of these criminals to Australia. This dark period in England's criminal justice history saw the transportation of 160,000 people to the continent (Sheehan, Miller, & Hudzik, n.d.). Many were children, some were elderly, and most had been convicted of only very minor offences. England's Policy of Transportation was a heinous immorality, unjustly perpetrated in an ineffective attempt to control England's lower class and their petty crimes. The harshness of Britain's reaction to crime is understandable as upper class citizens feared the pickpockets and thieves and demanded action from the government. However, to send any person, not to mention a child, across the sea with no hope of returning strips them of their last remaining possession, their cultural identity. The initial voyage contained 700 convicts whose number included a 9 year old boy convicted of stealing and an 82 year old woman caught lying under oath (Martz, 2000). These hapless passengers were thrown together with a brutal adult population to endure abuse and worse. According to Dunlop (1997),"All prisoners were treated alike, and conditions were harsh; appalling living conditions, disease, hunger, floggings and general neglect were prevalent and many convicts died en route or upon arrival." The severity of these actions were as appalling in the 16th century as they are today. Though men outnumbered women 6 to 1, women were often the target of criminal convictions in an effort to increase the female population in Australia (Martz, 2000). Innocent women could be convicted, not because of their crime, but because of their gender. Men in the new penal colony demanded wives and the British system was eager to provide them. Providing women to the penal colony was viewed as a method of adding stability to the system and many were forced into prostitution upon landing. Often, they would be taken prisoner by male inmates or sold into sexual slavery (Martz, 2000). The injustice of condemning a woman to a life of slavery for political convenience is seldom rivalled in modern history. The years of practising a Policy of Transportation did little to impact or reduce Britain's criminal population. The root causes of crime were poverty and a well-defined class structure. The failure to address these problems left the threat of transportation an impotent weapon on the war on crime. Though the horrors of a lifetime of banishment may have deterred some criminals to be less aggressive in their activity, the rising numbers eliminated any possible gain that deterrence might have. The relatively small numbers of violent criminals included in transportation verifies that the policy did little to correct England's crime problem. Sending women, children, or anyone else to a lifetime of banishment away from all they know is an immoral act when done in response to minor crimes against property. Sentencing them to a lifetime of misery and possible death was an injustice of vast proportions. Transporting women, unfairly convicted for the purpose of creating a class of sexual slaves, was inexcusable even in the context of the times. That it was an ineffective effort resulting from a war against the lower class residents of the slums

Java technology related to this tool Essay Example | Topics and Well Written Essays - 250 words

Java technology related to this tool - Essay Example Besides, java is advantageous because it is more secure. Unlike other programming languages such as C++, java has a highly protected interpreter, compiler, compatible browser and runtime environment. This is a good idea since it helps it to ensure that the safety of all records is taken into account. Thus, any data stored in the system can not be compromised whatsoever. In other words, it is very secure software which can be entrusted with the bank and the clients’ records at all times. Last, but by no means the least, java programming language can be useful in the designing and maintenance of the money tracker because of its simplicity. It has got several features that make it to be easier to operate. These include a small number of language constructs, garbage collections and an automatic memory allocation. At the same time, it is equipped with a very clear syntax. These actually make it easier to operate by the programmer, bank’s management and individual